EXPERIENCE

UX Designer APRIL 2023 - PRESENT

SIDDHA ONE

• Established the UX Design function and process for a startup, working closely with the creative team to define the vision and roadmap for the platform and its design system.

• Created wireframes, prototypes, and user flows to communicate design concepts to the stakeholders and developers for both iOS app and desktop website.

• Managed the design process and timelines, prioritizing tasks and delivering high-quality design solutions on time.

• Contributed to the overall strategic direction of the startup, providing insights and recommendations based on user research and design best practices.

UX Designer NOV 2022 - FEB 2022

UPSTAGED EVENTS

• Designed Upstaged Event’s website on Figma based on UX research findings and company goals to increase client engagement and reach.

• Conducted UX research, including user interviews, user surveys, card sorting, affinity mapping, task analysis, and usability testing,
  and drew insights.

• Created UX deliverables at various stages of the design process including wireframes, user flow, task flows, site maps, mockups, visual design, and high-fidelity prototypes in Figma with attention to detail.

Website and Brand Designer, Owner APRIL 2020 - MAY 2023

MUSHROOM MOMMA’S BAKEHOUSE

• Developed and executed creative marketing campaigns, visual branding, social media presence, and web design to increase brand visibility and customer loyalty.

• Provided website design and administration and utilized a content management system to execute regular content updates for the website, including building and maintaining the landing page and troubleshooting any issues that arise.

• Implemented new sales strategies and financial tracking, resulting in a 50% increase in revenue over a 12-month period.

• Hired and trained staff to assist in the bakery and at event pop-ups, and managed multiple people while maintaining a collaborative work environment.

• Created and led informative and engaging community workshops with adult learners.

• Improved customer experience by incorporating feedback and implementing changes

• Adapted menu offerings to meet the needs of changing market trends and stayed up to date with latest industry trends.

Toddler Teacher   NOVEMBER 2014 - MARCH 2020

VALLEY MONTESSORI SCHOOL

• Monitored and researched the child's development by observation and interaction while maintaining accurate documentation, updating goals, and generating twice-yearly reports.

• Collaborated with a team of teachers to develop and implement creative curriculum plans that meet the needs of diverse learners.

• Designed and provided developmentally appropriate materials and curriculum to engage and nurture the children’s interests and adjusted activities in order to meet their needs

• Mentored teachers and assessed their progress and gave feedback during formal one-on-one meetings.

TESOL Remote Teacher  MARCH 2018 - MARCH 2020

VIPKID

• Designed engaging 1-on-1 lessons for full immersion English language learners using a variety of digital tools and resources.

•  Improved the learning experience for students by incorporating feedback and implementing design changes to the virtual classroom.

• Stayed up to date with the latest research and best practices in TESOL and incorporated new ideas into the virtual classroom.